Story is Your Growth Asset
Tech leaders fail to create belief at the rate they build
When the story fails
Growth slows
He built his reputation as an engineer.
Precise, technical, and detail-driven. As MD, those same traits worked against him. Updates were flat. Pitches too dense. Presence muted. The harder he tried, the less connection he made. Through our 3-day residential and 1-to-1 work, Martin mastered story as a commercial discipline. Three weeks later: media rounds and keynotes. No stumbling through the spotlight. Owning it. With his story sharpened, Martin led his company through a £150M exit.
For founders Who Play for Reach and Reputation
Story strengthens your reputation through conviction and presence Story is your growth asset